Content Analysis on Prime Time Television Using Cultivation Theory Research Paper

mental object Analysis on Prime Time Television Using Cultivation Theory - Research report ExampleCultivation Theory was developed by George Gerbner and Larry Gross based on their research in order to identify and understand the effects of television on its viewers. They focused more on the agriculture of violence that is evidently and explicitly embedded in television programs and on how this message is inculcated in its audience, thence affecting their social behavior and disposition. Gerbner and Gross also correlated that as the exposure to such programs increases or becomes a constant factor on the daily lives of people, they tend to develop and adopt the same model of thinking that, indeed, the world is full of violence. Cultivation theory remains to be one of the most familiar theories in mass communication phenomena and is an essential theory in understanding behavioral (Bryant, 2004).n the Saturday program, dodger aired two episodes of Cops and an episode of Bones. The plot of these TV shows clearly depicts a violation of criminal virtue and grave offenses against society. The former is an action-packed documentary and reality show that revolves around what transpires in the line of duty of law of nature enforcement agencies from various areas and departments of United States, while the latter is a fictional series about a team of forensic investigators who solve crime mysteries by analyzing, examining human remains, and determining the cost of death of the victims. While these shows rout out be easily concluded, and rightly so as to having themes of heavy violence, they also portray other messages as well.