Intel in China Essay

Mr. coolness and Mr. Li are the triggericipants of an interesting incident in the Beijings division of Intel China that stool be analyzed with the help of some important Chinese concepts desire face, hierarchy and preservation of social unison.Mr. flavour is the new manager of the marketing programs of Intel China in Beijing, and has a background of Western education and historic period of working experience in the United States. Mr. Li is a young but skilful figure manager, enthusiastic and assertive, who has been carrying on the project of creating a manual of tips for software vendors for two months and plans to carry it on boulder clay its completion.After taking over Beijings Intel division Mr. Tang decides to study the work of separately employee and to make changes where necessary. One of his adjustments involves Mr. Lis project. Since Mr. Tang considers this task extremely time-consuming and unsuited for an raw employee, he decides to discontinue his project and ass ign him to a more appropriated one. He asks Qing Chen (Mr. Lis supervisor) to inform him of his re firmness of purpose, but Mr. Li opposes firmly to this change, asserting that his superior is not being respectful.Analyzing the situation we can see that there are several Chinese communication patterns which play an important role and check these people behaviour.Mr. Tang uses an intermediary (Miss Chen) to communicate the problem to his employee, and this is a common strategy in China. He avoids direct confrontation with Mr. Li, and this is an act that aims to safe face for both of them.However with his repartee, Mr. Li is causing Mr. Tang to lose face, he is endangering his authority and his ability to control and guide his employees. Its clear that Mr. Tang is acting in the best interest of his company, and his power shouldnt be questioned. In fact, in Chinese byplay context is very unusual to see an employee reacting like Mr. Li, questioning a boss decision and demo dissent. But, even so, Mr. Tang shouldnt fire him, given Mr. Lis important role in the company and the number of guanxi he has established with other firms managers. Regarding Miss Chen, her lack of authority and of immediate response to Mr. Lis critics is probably caused by her inexperience in managerial positions.In their next opposition Mr. Tang should try to make him understand the reason of his decision, without forgetting to start by praising his work and his efforts. Chinese people are very concerned about reputation and the need to be respected by others, so to avoid both Mr. Tang and Mr. Li to feel embarrassed and lose face, the best solution is for Mr. Li to accept Mr. Tangs decision. This act, that implies giving face, will be very appreciated by Mr. Tang, who in the future will not forget to reward his employee.In China preserving the social harmony plays an important role when doing business, and Mr. Li should try to shape his working attitude according to this concept, that is also part of the Intel philosophy.In conclusion, I find myself completely in accordance with Mr. Tang managerial style, he acted like a pure Chinese, not as an expatriate. Actually, given Mr. Lis excessive response, it looks like he is the one who has been influenced by Western ideas.